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Category:
Conversion Optimization
Video Optimization AB Test
June 6, 2014
Video is a great way to promote your business or services. There are numerous places on the web to share…
Usability Testing Replaces the Educated Guess
September 19, 2013
Usability testing is a great tool to eliminate a common problem in website design and functionality …the educated guess. We've…
Conversion Optimization Generates 205% More Leads for Matchmaker!
May 14, 2013
Surge Labs recently ran a conversion optimization split test with a current ad landing page vs. an ad landing page…
Split Test vs. AB Test: Is there a difference?
April 24, 2013
As conversion optimization (or sometimes called conversion rate optimization or CRO) has started becoming more commonplace in the online marketing…
New Pricing Page Generates 76% More Visits To Signup Page for CRM Tool
March 14, 2013
We recently ran a conversion optimization split URL test for BigContacts, challenging a current pricing page design against a new…
New Headline Generates 55% More Visitors To Signup Page for BigContacts.com
February 13, 2013
We recently ran a conversion optimization A/B test to help increase traffic going to a signup page. To be sure…
New Home Page Design Generates 56% More Visits to Signup Page
January 2, 2013
Surge Labs recently ran a conversion optimization split test for BigContacts CRM, challenging their current home page design against a…
Email Optimization Helps President Obama Get Re-Elected
December 3, 2012
Now that most of the 2012 presidential election dust has settled many have had a chance to review which political…
Conversion Optimization Mistakes
November 19, 2012
We've been talking a lot about some things to do to increase your conversion rates. Today we're going to change…
Optimize Email Campaigns
October 15, 2012
When most people think about optimization they think about websites and SEO, but an optimized email campaign partnered with an…
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