Improve Your SEO, Drive Traffic and Nurture Existing Leads
Marketers now need to produce a constant flow of new content, from blog posts and social media updates to videos, ebooks, or webinars. You need to create the Right Content for the Right Person at the Right Time.
This ebook will help you build a content marketing strategy for your business or organization.
Here’s what you’ll learn:
- Understand Your Audience
- Develop Buyer Personas
- Map Content to the Buying Cycle
- Build an Editorial Calendar